Joel Vertin
- Executive Director of Digital Marketing, University Marketing and Communications
- MBA, Business Administration, Michigan Technological University
- BS, Management Information Systems, Michigan Technological University
Links of Interest
- Website Accessibility
- HighEdWeb Association
- Search Engine Journal
- Google Search Central
- Nielsen Norman Group
Areas of Expertise
- Digital Advertising
- Digital Analytics / Dashboard Reporting
- Conversion Optimization
- Search Engine Optimization (SEO)
- Website Performance Optimization
About Joel
- Manages digital marketing in UMC
- HighEdWeb Association Leadership Academy Program Co-Chair
- Award winning presenter
- Michigan Tech alumnus (BS '09, MBA '13)
- Enjoys running, softball, and being a Dad